Resume of Professional & Personal Qualifications

John A. Robinson III


• Over thirty years’ experience in executive management of global and domestic organizations.
• Proven ability to identify market opportunities, develop and execute both strategic and tactical plans that blend necessary sales and marketing resources, delivering profits to the bottom line.
• Demonstrated successful development and management of organizations in diverse industry settings.
• Accomplished educator and author.


• Wholesale and Retail Distribution
• Process, Discrete and Job Shop Manufacturing
• U.S. Army Commands: Space & Missile Defense (SMDC), Training & Doctrine (TRADOC)
• Finance & Insurance
• Logistics & Transportation
• Telecommunications
• Commercial Real Estate Development & Management
• Healthcare
• State & Local Government, Tourism


Alatec, Inc. Vice-President—Productivity Services. Principal responsible for consulting and programmatic support services to commercial enterprises and military organizations. (2004-Present)

Ellett Brothers, Inc. President & CEO. Engaged to produce strategic and tactical plans to return to profitability this $150M national wholesale distributor of full-line outdoor sporting goods. Operations include approximately 350 employees in 3 major warehouses and 2 manufacturing facilities in South Carolina, North Carolina, Missouri and Michigan. (2001 to 2004)

IBM Corporation Mid-Market Soutions Executive. Responsible for engaging with customer executives in cross-industries throughout the Southern Area to expand IBM revenues from successully delivering total solutions that meet customer needs. (1998-2001)

IBM Corporation IBM Global Competitive SWAT Team. Developed and executed strategies that expanded IBM business revenues at Coca Cola, BellSouth and Columbia/HCA; conducted research and helped formulate competitive strategies throughout the retail/wholesale distribution, transportation/logistics and healthcare industries in North America. (1996-1998)

Financial Software, Inc. (FSI) Manager of Consulting Services. Developed and managed a comprehensive marketing process for this “IBM Premier Business Partner” through which total solution data processing systems were sold, installed and supported for professional corporations and cross-industry commercial clients throughout North America and the Caribbean region. (1995-1996)

Georgia State University. Associate Director, Center for Business & Industrial Marketing (CBIM). Focused on business-to-business marketing among Fortune 100 sponsor corporations while pursuing doctoral studies in Marketing. (1994-95)

IBM Corporation (Huntsville, Alabama). Developed & managed New Business Territory Agents and Application Specialists responsible for developing new IBM customers for vertical market solutions from cross-industries throughout North Alabama. (1991-1994)

SCI Corporation (Huntsville, Alabama). International Marketing Manager, Computer Systems Division. to develop and promote national and international new business marketing, sales and support processes/strategies for PC’s and associated peripherals such as self-activated ticketing devices for airlines. (1989-91)

General Digital Industries, Inc. (GDI) (Huntsville, Alabama) Director of Marketing to develop and execute marketing plans and led in the design of prototype applications for multimedia touch screen information systems & touch screen interactive training products for major clients including the following: McDonald’s Corporation (Chicago); General Cinema Corp. (Boston); Burger King (Miami); Ryder Truck Leasing (Miami/Nashville); St. Joseph’s Hospital of Atlanta; Genesco (Nashville); RJR Nabisco (Atlanta); Holiday Inns (Memphis); Russell Athletics (Alexander City, Alabama); CenTrust Bank (Miami); the Divisions of Tourism: States of Oklahoma, Arkansas, New York & Alabama. (1987-89)

FIS International Corporation (FIS) (Huntsville, Alabama) President, Chief Executive Officer and Director of IBM Business Partner firm serving the retail, wholesale and manufacturing segments of the home furnishings industries in the U.S. and Canada under exclusive endorsement by National Home Furnishings Association (NHFA). (1982-85)

Group Development Corporation (GDC) President and Director. Developed and led sales and marketing teams focused on meeting the marketing, management and information processing needs of cross industry firms and organizations throughout North America. (1978-96)

RoBen, Inc. (Huntsville, Alabama) President and Director of commercial real estate development, syndication and property management firm operating throughout southeastern U.S. Identified target markets, secured financing, built, managed, and sold some of the first planned mobile home communities and condominiums to be located in Alabama, Mississippi and Tennessee. (1974-78)

IBM Corporation (Huntsville, Alabama) Unit Marketing Manager responsible for sale of total data processing solutions across all industries, including education, federal, state & local governments. (1964-74)

Publications: “Dancing With Technology: Same Tune, Different Verses,” Copyright by GDC, 1995, 1999, 2000, 2002, 2004, 2005; “Consultative Selling: How to Succeed by Trying!” Copyright GDC, 1983, 1989, 1994, 1996, 2004; “Looking Forward to 2000: Will You Thrive, Survive or Not Arrive?” Copyright GDC, 1995. “Facts, Factors & Considerations for Establishing/Buying into Your First Private Practice.” Author/Lecturer to faculty and 3rd year residents, University of Tennessee (Memphis), University of Alabama-Birmingham & University of Alabama-Huntsville — Schools of Gynecology, Radiology & Family Medicine. “Management Excellence Series,” Author/Lecturer — IBM Corporation Business Partner Executive Conference “Introducing New Financial Products,” Author/Producer, classroom and linear video training for officers, managers, and branch personnel major financial institutions in AL/GA/TN.


IBM Corporation (Atlanta, Georgia). Consultant to conduct research and serve as spokesman on value added remarketing and alternate channels for the National Distribution Division (1983-1985); Business Partner Executive Conference “Management Excellence Series” lecturer. (1995)

Leader Federal and Savings & Loan Association, (Memphis), First Tennessee Bank (Nashville & Memphis), Georgia Federal (Atlanta), Security Federal (Birmingham & Huntsville), First Southern Federal (Mobile), (and 20 other financial institutions). Developed and delivered classroom and linear video training for officers, managers, and branch personnel in the principles of out-bound sales techniques for traditional banking services and newly introduced insurance products. Conducted training leading to licensure within respective states for the sale of insurance products for all personnel. (1981-82)

University of Tennessee (Memphis), University of Alabama-Birmingham & University of Alabama-Huntsville — Schools of Gynecology, Radiology & Family Medicine. Consultant seminars to faculty and 3rd year residents: “Facts, Factors & Considerations for Establishing/Buying into Your First Private Practice;” (1981-82)

IBM Professional Recognition included National New Account Sales Leader (2 years); Regional Manager’s Awards (2); 100% Clubs each quota year; Charter Member, IBM Value Added Dealer Council; “U.S. Value Added Remarketer Excellence Award,”; 1992 New Business “Top Gun,” and S.E. Business Partner Advisory Council.